Question

What is CRM software designed to do?

A. Manage a company's cash reserve
B. Track and manage customer relationships
C. Balance a company's accounting ledger
D. Report on the company's current ratio
Please select the best answer from the choices provided

Answer 1

I believe it is B: Track and manage customer relationships

Hope this helps!

Answer 2

The correct answer is B. Track and manage customer relationships

Step-by-step explanation:

Customer Relationship Manager software or CRM software is a software used in companies and businesses to deal, and improve customer relationships. This software allows companies to record and analyze information about customers in terms of their consumption or buying habits, preferences, satisfaction, and personal information such as names or cellphone numbers that help companies to make decisions in order to increase sales, and profit by guaranteeing customers' retention. This implies CRM software help companies to address properly customers or to "track and manage customer relationships".