Question

In order to cater to local tastes and culinary traditions, and often in respect of particular laws or religious beliefs, McDonald's offers customized versions of its menu to suit different countries. This is an example of ________.

Answer 1

Multidomestic strategy.

Step-by-step explanation:

In order to cater to local tastes and culinary traditions, and often in respect of particular laws or religious beliefs, McDonald's offers customized versions of its menu to suit different countries. This is an example of multidomestic strategy. A multidomestic strategy is applied by multinational companies like McDonald's and focuses on each of the countries' particular needs rather than applying a global strategy.