asked 193k views
1 vote
joseph gallo poured two glasses of wine from the same bottle but put a more expensive price tag on one glass than on the other. He let people test both and asked which they wanted; most wanted the more expensive glass, not knowing that both had come from the same bottle. This kind of experiment tells us

asked
User PeterD
by
8.8k points

1 Answer

4 votes

Answer:be careful about lowering the price of their product, because consumers may assume that a lower price means lower quality.

Step-by-step explanation:

answered
User Karnyj
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8.4k points
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