Question

Westin hotels, inc. has an objective of achieving a 25 percent return from its overall sales. this is an example of a ____ pricing objective. market share cash flow return on investment profit status quo

Answer 1

Profit pricing objective

Step-by-step explanation:

With the profit pricing objective companies build their desired profit into the pricing to ensure a veture is worth it. The market has to bare the price with this profit built in. If the market won't bare the price changes need to be made.