What do search engines use to trust that a local business is an appropriate place for which users are looking?

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asked Mar 25, 2022 189k views

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PierreN · Answer 1 · 2022-04-01T15:32:30+0000

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To build trust among search engines, authority needs to be demonstrated not just in a website's content, but how the site is perceived by other authoritative sites. ... Garnering links from authoritative sites like social networks, directories and other sources will improve trust.

What do search engines use to trust that a local business is an appropriate place for which users are looking?

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What do search engines use to trust that a local business is an appropriate place for which users are looking?