Question

Courtney begins her presentation to a group of college students by saying, "how would you like to learn a technique that will cut your study time by 50 percent?" what strategy is courtney using to make her presentation more interesting?

Answer 1

Establishing a motive for the group to listen.

By giving the students a question that they would need or love to have the answer to she is giving them a reason (or motive) to continue paying attention to her presentation in order to learn the answer.